Discover what’s next at the Trend Showcase.
Trend consultants from Scarlet Opus will share the key influences set to shape the market in 2026 and beyond. Based on in-depth research into consumer emotions, motivations and desires, their insights will help you make confident business decisions and stay ahead of what your customers are looking for.
The Trend Showcase brings these ideas to life through a series of engaging talks, designed to introduce trends. Alongside the sessions, a curated product display showcases items that embody the trends, giving you inspiration and a clear sense of how they can be applied in practice.
Explore and Book Available Trend Talks
- Tuesday 9th June 2026 -
10.00am - General Showcase Tour – a guided walk around the space
11.00am - 2027 Trend Seminar – a sit-down presentation on key 2027 buying trends
1.30pm - HORECA Seminar – a specific presentation for the HORECA sector
2.15pm - General Showcase Tour – a guided walk around the space
- Wednesday 10th June 2026 -
10.00am - General Showcase tour – a guided walk around the space
11.00am - 2027 Trend Seminar – a sit-down presentation on key 2027 buying trends
12.00am - General Showcase Tour – a guided walk around the space
Private Tours
Private tours are offered on both days for groups of 5 or more.
To book, please submit your preferred date and time using the form.
Why is it important?
Trends don’t wait for anyone. They emerge, evolve, and ripple across the market. Being aware of them gives you the advantage of anticipating what customers want, making smarter business decisions, and staying relevant in a fast-moving market.
Trends play a key role in shaping strategies and creating meaningful customer experiences in multiple ways:
Receive a Buying Guide to help you make informed decisions in the upcoming seasons
Help retailers stay aligned with what consumers want
Inform creative design choices such as colours, materials, patterns, shapes
Give direction and purpose to merchandising displays
Support creation of an engaging in-store experience
Act as a roadmap for future opportunities, helping businesses stay ahead of the market
Upcoming trends
Trend Showcase will reveal three key trends poised to shape the sector in 2026 and beyond, led by 'The Dreamers' – trend emerging from global uncertainty, where consumers remain aware of instability yet actively seek emotional lightness, escapism, and small everyday joys.
The Showcase will explore why this mindset resonates with customers and translate it into clear, actionable design directions, demonstrating how it can inform aesthetics, tone of voice, storytelling, product experience, and brand expression in a commercially relevant way.
Best of the Best
Each year, we feature a special display of exhibitors’ products that exceptionally capture upcoming trends - through on-trend design, innovative ideas, or a deep understanding of consumers’ needs.
As an exhibitor, this is your chance to bring your creativity and innovation to the spotlight. Submit your products through the Exhibitor Portal and let them stand out as Best of the Best!
About Scarlet Opus
Scarlet Opus blends trend forecasting, consumer insight, and strategic thinking to give brands clearer direction for what’s next. They uncover the cultural and behavioural shifts shaping future demand, translating them into opportunities for innovation, design, and brand positioning. Their work helps brands create products and experiences that feel relevant, distinctive, and commercially grounded.
Learn More